Hyundai Motors in association with Adlabs’ radio channel, Big FM, has announced a five-city contest across the metros and Hyderabad that will allow the contestant who manages to stay in physical touch with its i10 compact car for the longest time, to take it home. ‘Chipak Ke Jeeto’ is being presented by Big 92.7 FM which will tap into its audience to increase participation, and is also promising to bring celebrities to encourage partici pants.